More Than Just a Mortgage
Mortgages don’t have to be this intimidating bank appointment that leaves you with nothing but confusion and feeling like homes are a lot of money. When you work with McIntosh Mortgage Group, it’s actually the complete opposite case. You leave feeling empowered, excited and like your mortgage broker cares for you and the home you’re getting.
This is what Tricia McIntosh prides herself on. Excellent customer service. When she came to BNL to work together for a 12 month commitment before being ready to bring it in house - we transformed her social media to have those same feelings around it.
What We Do
BNL produced high-quality, social media content for Tricia McIntosh on Instagram, Instagram Stories, and Facebook. We handled all social media inquiries and questions that come to the different platforms. We ensure that all DMs are answered and all comments are replied to.
Tricia McIntosh’s social media focus was on building and connecting her community in Victoria, BC and the surrounding area. She also placed a huge amount of focus on providing support for homeowners. We helped her with this by creating engaging graphics for her fun social media campaigns and giveaways that she runs.
We worked with Tricia McIntosh Mortgages from early 2021 - 2022.
♡ for community
Showcasing Tricia’s Voice
Tricia cared about the community. Take one peek at her social media, website or talk to her in person for 5 minutes and you’ll know. There’s so much more to Tricia and her business than meets the eye.
For example, before she became a broker, she was a police dispatcher and 911 operator. This is where she met her husband! So, with this little nugget of gold and others like it, we had to make sure all of our social media efforts matched her energy, history and care for the community.
We featured on her bio that a portion of every mortgage funded goes towards Cops for Cancer. And on her photos, we let followers know that she offers discounted rates and cashback for First Responders. She’s unlike any other mortgage broker we know and that’s why BNL loves working with her.
Building Community Through Mortgages
BNL worked to streamline Tricia McIntosh’s marketing campaigns and breathe life into her brand. While we were support her Instagram, you’d notice a couple of things that are important to Tricia… strong communication, a lot of value and connections with trusted resources.
With the use of helpful graphics, real-life photos and information from Tricia, her social media is a place of community. A place people go to when they need mortgage knowledge and to talk to someone who cares and will help. That’s what Tricia and McIntosh Mortgages are known for.
A Word From
McIntosh Mortgage Group
“I chose to work with BNL because I really like the young fresh vibe they have, as well as the knowledge. My favourite thing about working with them is how organized they are, the progression reports were not unexpected and so full of information, and I love that they engage with others through my social media. I highly recommend BNL to anybody who needs a social media presence but is so busy with their business that they don't have the time.”
- Tricia McIntosh